Notes from a Sitting Duck

by Janis Susan May/Janis Patterson

They're out there, in droves, just waiting for us.

No, I'm not getting paranoid - any more than usual, anyway. Every day writers are being made into sitting ducks. I'm telling the truth, and I'm talking about thieves. Call them pirates, call them freedomers, call them file-sharers, call them plagiarists, call them anything you like, but they're still thieves, talking our work without our permission and giving us no compensation.

It's interesting that those who believe 'if it's on the internet it should be free' or that we should be happy just to have our work read and give away our work so freely have never published anything of their own. When we call them thieves to their faces they are offended and hurt; why, they ask, are we being so selfish? People want to read our books. People need entertainment. We have entertainment. How can we be so small of spirit, they wonder, as to deny people what they want when we have it. We want our work to be read, don't we?

Of course, they never stop to think - or plain just don't care - that we spend weeks, perhaps months, maybe even years writing that book. We spend money, too, if we're self-published, on editors and proof-readers and covers and formatters. That never seems to enter their tiny little brains. They just want to be seen as a kind of Robin Hood, graciously giving to the have-nots and never caring if it is at the expense of the ones who created the books.

Now of course you know I'm not talking about a writer who decides to give away a book of his own, either as a short-time sale, a long-term enticement to a series, a gift promotion, or a whatever. I have my own opinions about free books, but as long as the writer himself is the one making the decision to give it away, that's fine. It's their property and they can do what they want with it.

Another particularly slimy kind of thief is the one who gets a copy of the book and then puts it up for sale in his store... but without the author's permission and without any compensation going to the author. The reader gets the book, the seller gets the money, and the writer, who created the book, gets... nothing. Except for a very few mega-sellers, writers have always gotten the short shrift in the publishing industry and it looks like that's not going to change anytime soon.

A new wrinkle in this perpetual 'screw-the-writer' cavalcade is the plagiarist. Oh, people have been stealing books and ideas from other writers for centuries, but suddenly this kind of theft seems to have gone on steroids.

Now these thieves take chunks of copy from several books of similar genre, then mash them up into a new 'book' (perhaps 'manuscript' would be a better term) and put it out as their own. Sometimes they don't even bother to do their own 'mashing-up' but hire a ghostwriter to do it, so they can claim to have written a book without even having touched it. Even worse, there are thieves who take a book and leave it untouched except for changing the main characters' names, maybe the location and maybe the industry in which they work, then put it out as their own work.

And I have never ever heard of any legitimate writer getting any of the money owed them after the scams have been discovered.

In order to defend his property the writer has to spend time - time that should have been spent with his family, or writing, or whatever he chooses - chasing down these thieves and sendings DMCAs, or he has to spend money hiring a company to do it for them - money that should have stayed in the writer's pocket. What's worse is that most of these criminals operate from overseas, beyond the reach of law enforcement - if law enforcement would take an interest in piracy, which so far it hasn't. In the rare instance where an operator has closed down, you can bet within a month or so it will be back up and running again on another website, gleefully continuing to steal writers' property and profits.

I don't know where or how much farther this trend of thievery will or even can go, but I'm absolutely positive that somewhere someone will think of another way to rip off the poor writer who labors to create something.

Sad to think that the internet - which has given so many of us careers with the advent of self-publishing - is what has also given us this rise in crime. I'm sure that there was plagiarism and intellectual theft back in the day of gate-keepers/traditional publishing, but the purely physical limitations of print publishing kept it to a minimum. The internet and self-publishing has indeed turned out to be a two-edged sword.

I don't know what or how is to be done about this, but something must be. Surely someday some hot-shot computer person will come up with a theft-proof something or other that will give writers and writers alone control of their works. Hopefully it will happen soon, because writers are tired of becoming every crook's target.

Bean Counters and Brutality

by Janis Susan May/Janis Patterson

Not long ago on one of my eloops there was a discussion on the recent Harlequin line closings. One of the group asked if we didn’t think the business was getting more brutal these days.

I'm a cynic, but I believe the industry started getting brutal in the 80s, when the 'acquisition mania' began and the bean counters took over. Before the 80s publishing was still a kind of gentlemen's game - a strict game, with rules about agents and royalties and the superiority of publishers over mere authors - but although sometimes harsh still a place more friendly to authors than it is now. You could submit a book over the transom (does anyone still use that phrase any more?) and actually have it looked at. Publishers would take a chance on something new. They would work to build an author's career. It was a working symbiosis - a somewhat lopsided one, but not too bad for the authors.

Then in the 80s the financial world went mad in every field. Big publishers gobbled up small houses and were in turn gobbled up by bigger publishers. Books were no longer regarded as books and keepers of the culture, but as items to be marketed, just in the same way as shoes and handbags and other retail objects. ("Hey, design 617 is selling well, so let's do it in green and purple and puce too.") As time went on the publishers began to tighten the niches and if a niche didn't pay off enough to suit them, it was marginalized if not eradicated altogether. Everyone wanted something exactly the same as the current bestseller... but different. Writers who did not write (and re-write) exactly what the publisher wanted eventually disappeared from the company's rolls. The bean counters had taken over. People were expected to read what they made available and the market began to slide, which made the bean counters tighten things up to a stranglehold.

Then came the digital revolution and the phenomenon of self-publishing. This is a mixed blessing, as there is so much dreck out there it's startling, but there is also a lot of good stuff, stuff that had been marginalized by the traditional publishers. Readers could once again find whatever kind of genre and sub-genre they wanted. Self-publishing authors were getting - finally! - a fair share of the money and not being treated as if they were nothing but a supporting cog who would be replaced if they didn't behave.

The big publishers still don't understand this phenomenon. Yes, they utilize it by putting out ebooks and clinging ferociously to ebook rights, but I honestly believe they don't understand the basic standards at work here. Writers write what they want to write, and readers read what they want to read - all without the dictatorial hand of big publishers controlling what is available. It is the free market in microcosm. And the big publishers don't get it, so they still act as they always have. A sub-genre doesn't pay off the way they expect, so axe it. We as readers shouldn't worry - self-publishers will soon fill the gap. 

I know there are writers who are well treated by their publishers, whether big or small, and will probably read this post with astonishment or anger. I rejoice that you are happy, but there are lots, lots more of us who have seen the other side and understand. 

Has the industry turned brutal lately? Lately? It always has been.

To Self or Not To Self

by Janis Susan May/Janis Patterson

As most of you know, I am a great proponent of self-publishing. Almost every book I do these days is self-published through my company Sefkhat-Awbi Books, though there are a couple of traditional publishers I am still happy to work with.

That doesn’t mean self-publishing is perfect. Or anywhere close to it.

I realize that self-publishing is not for everyone. You have to be tough, dedicated, and – because it is a heck of a lot of old-fashioned work – tireless. You have to be both sides of opposing forces – the author and the publisher. It’s your book, so as the author you have the power to keep it safe from the ‘writing by committee’ attitude of traditional publishing, where each step from agent to first reader to acquiring editor to content editor can require rewrites. Sometimes many rewrites, so many that you almost do not recognize your own book. Release is at your convenience, instead of having to wait an average of a year or more before your book comes out.

If you self-publish, you have to switch chairs and regard your brain-child, your magnum opus as a product instead of an automatic classic and best seller. You have to have it edited by a professional, for content and for mechanics – and pay for it. You have to lay out the book the way you want it to appear – table of contents, copyright page, dedication, other books by, about the author, whatever. Then, unless you are gifted in the computer arts, you will have to hire – and pay – a formatter. You will have to work with – and pay – a cover artist, hopefully choosing images that will sell your book easily. If doing a paperback, you will have to do all this in paperback format as well as electronic. Also, if doing a paperback, you really should order – and pay for – proofs to make sure everything looks the way it should. For electronic versions, you need to check on their viewers before uploading.

And all this takes time – but you do get 60% plus (depending on outlet) of cover price instead of 6-8% of whatever the traditional publishers decide is the current norm.

Whether you are self-publishing or traditionally publishing, publicity will be your responsibility. A traditional publisher will put your book in a catalogue and maybe send out a press release when release day finally rolls around. Pretty much everything else is on you however you are published.

I’ll admit I’m a control freak. I’m willing to do whatever is necessary to keep my vision, my book, the way I see it. Yes, I work with a wonderful editor and sometimes I have to ‘kill my darlings’ but my word is the final one. I make the decisions on cover art instead of just giving a few recommendations and having to accept whatever the publisher’s art department comes up with. Pricing and distribution are my choice. Format is my choice. This is my book, doggone it, and it’s all my choice. And my responsibility.

Like I said, self-publishing isn’t for everyone. I like it, though.

On Quitting Writing

by Janis Susan May/Janis Patterson

When do we say enough, good-bye, farewell, I can’t do this any more?

Sometimes the decision is made for you. Contracts are cancelled; series are orphaned; editors leave, abandoning you to uncaring monsters who hate your work… Or on a more basic level, sales tank, your books sold goes into negative numbers (yes, this can happen!), you can’t even get a guest blog…

Worst of all, your heavily advertised, well-written, factually correct books over which you have slaved are totally eclipsed by a shoddy piece of trash that reads as if it were written by a semi-literate third-grader.

How hard do we have to be hit over the head to realize that it is time to move on? We’re working horrible hours to produce the best books we know how. The traditionally published among us struggle with agents and editors, each of whom have a totally different view of our story than we do – and demand that it be reshaped to fit their vision if it is even to be considered. And, after you have done all the work, your advances shrink to chump change - if they manage to exist at all.

Those of us who self-publish have to lay out money to editors, formatters, and cover artists as well as doing our own publicity until it seems that everyone gets paid except the author – but isn’t that sort of traditional, whether trad or self pubbed? Everyone expects to be well paid for their time and skills invested – except the writer. It’s either that or learn to do it all yourself (not necessarily recommended) which takes away from your writing time. Then of course you’re advised to give some books away for free – ‘to get your name out there’ in the expectation that the reading public will rush to pay full price for your next book. I will admit that this has worked big time for some authors; for others, no. The only guaranteed part of it is that it seems to be training readers that books should be free if they are on the internet – hence the proliferation of pirates who take your book and hand it out for free to anyone who wants it. Either that, or they sell it, of course keeping the money for themselves. Once again everyone – reader and pirate – profits except the writer.

To add insult to injury, it makes no difference if you are trad pubbed or self pubbed you are almost completely responsible for your own publicity – unless, of course, your last name is King or Steele or Roberts or Koontz or a couple of other mega-million sellers who don’t really need it. Something else for the writer to do besides write…

How many of us remember why we became writers? I do – it was because I delighted in creating entire worlds and populations out of nothing more than imagination and caffeine. I loved escaping into another life, one that was so often so much better than my real one. Feeling the elation of creation, the joy of constructing a plot and characters that actually made sense. The pure pleasure of working with words, molding them as if they were living clay to create exactly what I wanted.

In the push of publishing today (both kinds) that joy is dimmed if not altogether lost, and that’s sad. No, it’s more than sad, it’s heartbreaking. It’s not only in the corporate world of Big Publishing that books have ceased to be concepts of joy and reverence, valued for their own selves, and have been debased into products whose very existence has been regulated into a thing shaped for commerce.

So why do we as writers continue to let ourselves be relegated to the bottom of the pyramid? Perhaps it is time to revolt, to go into some other form of creativity such as quilting or painting or whatever happens to make your heart sing? Or just to go on writing for your own amusement and fulfillment with no attempt or even thought of publication?

Frankly, with over twenty books out there and over nine straight days of no sales at all on any venue, that option is looking more and more appealing. At least quitting writing to sell is a viable and occasionally appealing option, perhaps one should embrace.

That’s what I tell myself I will do. The thought is as seductive as the prospect of making a big bestseller list.

I will quit writing.

Again.

Of course, I have done so at least once a year for a long time now. I am a woman of my word and once I decide to do something I do it.

Once I even kept it up for almost a month.

Sometimes I don’t know why, but I’ve always come back. I’ll be back.

Probably.

What About Self Publishing?

by Janis Susan May/Janis Patterson

On one of my loops there has been for some time a very spirited discussion about self-publishing – some correspondents are very outspoken that it should just ‘go away and let real publishing take over again.’ Some admit to being confused or uninformed. Some – including me – are quite vocal that self pubbing is not only here to stay, but that it should be. Because I feel so strongly about this, I have taken my response to this somewhat contentious thread and put it here.

For all those who think that ‘self publishing should just go away and let real publishing take over again’ I ask... Why? Self publishing IS real publishing, with the added benefits of freedom and due rewards for the writer. It gets the story from the writer's mind into the reader's hand, and that's the rock-bottom basis of publishing. For centuries writers have been treated as at best the red-headed-stepchildren of the publishing industry, at worst nothing more than a necessary evil. While there are the mega-bestsellers who receive fantastic amounts, the majority of writers are paid least and last, which is egregiously illogical as without them the publishing industry would not exist. Trad publishers are notorious for keeping authors in the dark about sales figures and give them little or no input into covers, marketing (when any marketing is done at all) and basically tell writers "Give us the books we will accept, allow us to shape them, take what we give you without any questions and go away."

Self publishing has changed all that. The author is now in charge and is finally getting paid in proportion to their contribution. It's more work for them, but the rewards are worth it. Is there dreck in self-publishing? Of course. Freedom is always messy, but that's no reason to condemn a new process when there are so many benefits. Self-publishing is the essence of freedom - let the market, ie the reader, decide what they want.

If self pubbing were not good for the writer, why would so many trad pubbed writers be switching? They want commensurate rewards for their work. They want control. They want to know what is happening and be able to try new things. In return, every real writer I know puts more care into their self pubbed books than most traditional publishers. Check a trad pubbed book (especially one of the Big 5) against a professional writer's self pubbed one. I’ll bet you there are more mistakes - typo, formatting, etc. - in the trad pubbed. The professional self pubbing writers I know hire editors, formatters and artists, many of whom have quit the big houses and gone into freelancing. They too want to make more money. And what is wrong with that?

Should everyone self publish? Obviously not. But - ! Every writer should have the freedom to choose whether they want to self publish or not.

Self pubbing is also good for the reader. Self pubbing gives readers the freedom to choose what kind of books they want. Niche publishing flourishes with self pubbing. Specialized stories or cross-genre books, each pulling too small an audience to interest the big boys are now available. Readers can now choose the specific type of stories they want to read and not be forced to choose from just what is profitable for the trad publishers or acceptable to their gatekeepers. The reader is now in control, just as is the writer.

It's too late to put things back the way they were, even if the trad houses were suddenly to wise up and do everything right. The genie is out of the bottle. If Amazon - the 600 lb gorilla of self-publishing - were to decide to stop putting out books for self pubbed authors or to change their payment schedules some other profit-minded entrepreneur would step in.

And what about the dreck, the garbage books? There have always been garbage books, even under the big trad pubbing umbrella. Yes, there are more now, but that will pass. Millions of people have always thought they could write a book better than the one they're reading, and a very few of them were right. Many try and most never even finish their manuscript. Of those who do many go right on to publication, ready or not. In the old days pre-self pubbing, these tyros were mainly caught by the gatekeepers. They either quit writing or learned to write well - and to conform to the Procrustean bed of the trad pubbers. Now they can string together as many words as they like, call it a book, put it out and then be shocked when it doesn't bring them instant success and fortune. Then they either quit writing or buckle down and learn to write.

Is the system perfect? No, of course not. No system ever is, but with the option of self pubbing, the new gatekeepers are the writers and the readers themselves. And that's the way it should be.